Own Your
Genius.

Turn Your Creativity into Cash—Without Losing Control 

You’ve poured your heart into creating content that educates, inspires, and transforms. But before you license that genius to other coaches or brands, you need to make sure it’s protected. In this episode of the Own Your Genius Podcast, Brand Attorney LaConya Murray breaks down the three essential steps to safeguard your intellectual property so you can negotiate licensing deals with confidence. 

Here’s what you’ll learn: 

• Why copyright registration is your first line of defense in licensing negotiations 

• How to bundle your intellectual property for maximum value 

• The importance of documenting ownership and updating records to avoid costly mistakes 

Licensing isn’t just about making money—it’s about securing your creative legacy. When you protect your content, you position yourself for bigger deals, stronger partnerships, and long-term success. 

Listen now and discover how to protect your genius, profit from your ideas, and build a brand that lasts. 

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